Hi, I'm Sabrina Guler
I grow CPG brands through creative strategy.
I'm the founder of Sinclair West, a creative studio for CPG brands and manufacturers ready for their next stage of growth.
Founder of Sinclair West
Sinclair West is a creative studio for CPG brands and manufacturers entering their next stage of growth.
We build the brand systems behind product, packaging, and market presence — aligning strategy with execution across retail, trade, and digital environments.
Hi, I'm Sabrina Guler
I’ve spent a decade turning bold ideas into highly profitable products and services.
From launching at Apple to building Sinclair West, my work has always focused on one thing: turning strong products into market-ready brands that perform.
Featured
Media
Press, podcasts, featured articles, and speaking engagements.
FEATURED MEDIA
VOYAGE PHOENIX
VoyagePhoenix featured Sabrina Guler's journey from operator to founder — and how she built her business to help CPG brands grow through creative strategy.
FEATURED MEDIA
BUSINESS INSIDER
Sabrina Guler was featured in Business Insider's roundup of successful women founders — sharing the products, tools, and essentials that keep her business running.
FEATURED MEDIA
BUSINESS INSIDER
Sabrina Guler was featured in Business Insider for her personal style — recognized alongside other successful entrepreneurs for her approach to fashion and self-presentation.
Client Testimonials
“Sabrina helped us nail the right market and audience with an alternative GTM strategy. We started driving sales fast — without relying on ads and drove revenue in a way that set us apart in the market."
- Rachel Namery, Founder of Skinshield Pro
“Having Sabrina on our team was invaluable. She helped us enter a new industry, grow revenue around our strengths, and reposition to stand out differently in the CPG space.”
- Dave Westerfield, Founder of Wear Wellness
- Melissa Nanavati, Founder of Peak Performance Love
"Sabrina helped me command prices not 1x, not 2x, but 3x what I was charging - and I landed a client at the new rate in two weeks."
Melissa Nanavati