Portfolio

Selected Work.

Strategy, launches, and creative leadership across beauty, wellness, technology, and consumer brands.

Creating a DTC Brand from the Ground Up

Wear Wellness

Built a direct-to-consumer wellness brand from the ground up — positioning, identity system, and go-to-market.

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Creating a Brand Identity for Scale

Aurum Medicine & Wellness

Created a brand identity built to scale across a growing medicine and wellness practice.

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Building a Brand That Converts

Blumbody

Built a modern skincare brand from strategy through a complete identity system designed to convert.

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